When Mail And Social Work Together
Results Multiply
Double Your Exposure With Mail And Social!
Deploy Mail + Social Together
Surround Your Audience Everywhere They Look
Direct Mail
Target the right customers with the right offers-built on data, backed by ROI.
What We Offer
Smart Mail Targeting
Competition Crusher Campaigns
New + Late + Lapsed Programs
Data Driven Strategy
ROI Reporting
Print + Delivery Control
Seamless Execution
SmartMail helps you deliver the right offer to the right audience, enabling you to grow customer acquisition while maintaining strong margins. By segmenting your audience, you can use less aggressive offers for recent customers, while sending aggressive offers to noncustomers and lapsed buyers to drive new orders. You can also target local businesses with catering and lunch offers to generate incremental sales.
Current Customers
Less Aggressive Offers
Non-Customers
Aggressive Offers
Business Address
Lunch and Catering Offers
Higher Response Rates
Multiple touchpoints drive familiarity and action.
Stronger Acquisiton
Break competitor habits and win new customers.
Consistent Messaging
Same offer. Same brand. Everywhere they look.
Better ROI
More orders from the same marketing investment
New
Late
Lapsed
Mailing
New Customers
Goal: Turn first-time buyers into loyal, repeat customers.
Late Customers
Goal: Re-engage before they disappear and lose ordering habit.
Lapsed Customers
Goal: Win back customers most likely to return with strong, relevant offers
Dynamic Reporting gives you a complete view of your campaign performance – so you can make smarter decisions and scale what works.
- 4-Week Averages
- New, Late & lapsed performance
- Market Penetration
- By Carrier Route
- Demographic Insights
- Income, Household Data & More
- Visual Route Mapping
- Delivery Area and Carrier Route Map Overlay
Additional Direct Mail Solutions
EDDM / Saturation Mail
Reach every household in a selected geographic area. Perfect for menus, special offers, and brand awareness.
Best for: Mass exposure
Targeted direct mail
Use demographic and lifestyle data to reach the right households most likely to order.
Best for: Precision marketing
Database Mail
Leverage your customer data to increase order frequency and lifetime customer value.
Best for: Increasing frequency
Competition Crusher
Target competitor customers with strong acquisition offers to steal market share and grow your customer base.
Best for: Winning new customer
Let’s build a Direct Mail strategy that drives real results.